Athlete Era is a Saskatoon-based technology company that develops mobile learning apps for sport and physical education. Their solutions empower sports organizations and schools to improve their program delivery by utilizing mobile learning resources. Their mission is to ensure every child receives quality coaching regardless of circumstance, thus helping ensure positive life-long experiences with sport and exercise. Their collaborative team of educators, coaches, software developers and graphic artists work to create unique solutions that make learning how to coach and play sports engaging, fun and efficient. They work with a variety of sports organizations and school districts across North America. In doing so, their team is constantly researching leading approaches to long-term athlete development and the development of physical literacy.